I was approached by Camouflaj makers of the hit game Republiqué to help redesign their site. They had specific goals in mind and wanted a mixture of goals to connect with fans of their games as well as a recruiting tool for game developers and designers. I worked with their team to help establish their identity and to synthesize a site that reflected their principles and also their needs to communicate with their audience.

I partnered with Enhance’s marketing team to produce message of impactful in game experiences. I approached the with data driven methods to drive conversions of game downloads. Tetris Effect became critically acclaimed, won numerous awards. I contributed to a hugely successful product by contributing to its download efforts that exceeded expectations.